Select Management | TEN
A decade of Select Management, celebrated the way we do everything: down to the last detail.
Client
Select Management
Event styling & production, guest experience, gifting
Services
Alpino
Location
Quest Hotel, Mila Mae & Co, J'aime Macarons, Tble Linen, Aster&Bloom, Westcoast Stoneware, The Mat Collective
Partners
THE BRIEF
A milestone that had to feel like Select, not just mark ten years of it.
Ten years in, we knew a standard dinner wouldn't cut it. If this business has been built on getting the details right for every client, our own anniversary needed to reflect that same standard. An intimate night for the people who built Select with us, styled and executed entirely in-house.
What we did
Every touchpoint considered, from the invite to the send-off.
Our team planned and styled the night end to end, treating our own celebration with the same precision as a client activation:
Designed and sent curated invites, each arriving with a branded pocket mirror to set the tone
Styled hotel rooms for out-of-town guests with mirror decals, branded hoodies, personalised thank you cards, breakfast box for the morning, and a single anthurium (continued theme for the weekend)
Goodie bags filled Ruby’s (our founder) favourite things: macarons, Webster’s tea, ceramic travel mug, a custom scent Mila Mae & Co candle, and ankle weights from The Mat Collective
Styled dinner table at Alpino in black linen, with anthurium florals, table lamps, and ten years of photos spread across telling Select’s story
Interactive moments at dinner with a disposable camera, each guest being part of putting a candle in the cake (10 guests made it perfect - 10 candles, 10 years)
The Outcome
A night that felt exactly like Select, for the clients who trust us with their brands.
Ten years of campaigns, activations and client relationships marked by one night that captured what the business has always been about: the details, and the clients they're for.
‘What a night! It was such a pleasure being able to treat my clients to a night that they are usually organising for their own clients. Being surrounded by people who have supported me over the 10 years in business really reflects what me and my team have built and I can’t wait to curate more incredible evenings like this not only for Select but our clients’ - Ruby